TikTok Commerce-User Operation [United Kingdom]

 Responsibilities
About TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

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Why Join Us
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

About the team
The eCommerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. TikTok Commerce re-imagines global eCommerce with rich content and endless joy.

Part of the Global E-commerce team, we are looking for business talents to drive the growth for TikTok Shop’s newest e-commerce feature - TikTok Shop Shopping Center.

TikTok Shop Shopping Center serves as a central hub where users can easily discover promotions (campaigns & flash sale), a wider product assortment from across our TikTok Shop merchants recommended through shoppable content (in-feed video, product showcase and LIVEs) as well as manage their orders all natively within one tab.

• Analyze various behavioral preferences of TikTok e-commerce users in the UK, create user profiles, and identify shopping demands to be responsible for key business metrics.
• Coordinate resources from different parties based on the characteristics of centralized e-commerce, ensure smooth execution of platform-wide promotions, and explore differentiated promotional strategies within a centralized environment.
• Collaborate with product, marketing, and other teams to develop marketing campaigns and interactive strategies that meet the shopping needs of users.
• Collaborate with the product supply team to identify the product preferences of different user segments in different scenarios and develop strategies for matching products and customers.

Qualifications

• 3-5 years of work experience, with at least 1 year of experience in e-commerce channel operations/user operations, campaign marketing, business analysis, or related fields.
• Experience in membership operations, campaign marketing, and business analysis on large-scale e-commerce platforms is preferred.
• Experience studying or living overseas, with fluency in English for seamless communication.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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